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Types Of SEO

 

SEO can be roughly divided into three branches:

 

 
On Page SEO Off Page SEO Technical SEO
 Site Content Link Building Site Speed
 Internal Linking Podcast XML Sitemap
 Title&Meta tag optimization Content Marketing Structured data
 &much more & much more & much more

 

 

On Page SEO  :

  • Is content and HTML tags.
  • It is the action you take when you optimize specific elements on a website page which helps search engines interpret page content, and visitors understand what it is all about.
  • Great on-site SEO helps the individual pages to rank higher. The higher, each of these pages ranks, the better overall website does.

On page SEO checklist:

  • List of target keywords.
  • Keyword cannibalization / Keyword stuffing.
  • SEO optimized titles.
  • Optimized on-page content.
  • SEO-friendly URL.
  • UX signals.
  • Use EAT.
  • Appropriate tagging and titling.
  • Optimized meta-description’
  • Content updates.
  • Optimal image usage

 

 

 

Off Page SEO :

Is mostly backlinks.

Link building is often considered to be the main off-page tactic, but content marketing, social media, appearing on podcasts, landing reviews, building local citations etc. can also included as off page SEO tactics.

Off page SEO checklist:

  • Link Building.
  • Brand Building.
  • Content Marketing.
  • PR.
  • Local SEO (GMB and Citations).
  • Social Media.
  • Forums.
  • Influencer Marketing.
  • Events.
  • Guest Posting.
  • Podcasts.
  • Reviews.
  • Content Syndication.
 

Technical SEO :

Is about the accessibility of your website.

Technical SEO is all about increasing readability for search engines.

 

 

Technical SEO Checklist:

  • Simplifying your site architecture.
  • Constructing an XML sitemap.
  • Optimizing your website for mobile devices.
  • Searching for and bulking up thin content.
  • Getting rid of duplicate content.
  • Speeding up loading time to less than three seconds.
  • Searching for and fixing links to 404 error pages.
  • Securing your website.
  • Creating structured data for important pages using Schema.org.
  • Include hreflang tags on pages meant for different languages
Types Of SEO

 

 

 

SEO can be roughly divided into three branches:

  • On Page SEO.
  •  Off Page SEO.
  • Technical SEO.

 

 

 

 

On Page SEO  :

  • Is content and HTML tags.
  • It is the action you take when you optimize specific elements on a website page which helps search engines interpret page content, and visitors understand what it is all about.
  • Great on-site SEO helps the individual pages to rank higher. The higher, each of these pages ranks, the better overall website does.

On page SEO checklist:

  • List of target keywords.
  • Keyword cannibalization / Keyword stuffing.
  • SEO optimized titles.
  • Optimized on-page content.
  • SEO-friendly URL.
  • UX signals.
  • Use EAT.
  • Appropriate tagging and titling.
  • Optimized meta-description’
  • Content updates.
  • Optimal image usage

 

 

 

Off Page SEO :

Is mostly backlinks.

Link building is often considered to be the main off-page tactic, but content marketing, social media, appearing on podcasts, landing reviews, building local citations etc. can also included as off page SEO tactics.

Off page SEO checklist:

  • Link Building.
  • Brand Building.
  • Content Marketing.
  • PR.
  • Local SEO (GMB and Citations).
  • Social Media.
  • Forums.
  • Influencer Marketing.
  • Events.
  • Guest Posting.
  • Podcasts.
  • Reviews.
  • Content Syndication.
 

Technical SEO :

Is about the accessibility of your website.

Technical SEO is all about increasing readability for search engines.

 

 

Technical SEO Checklist:

  • Simplifying your site architecture.
  • Constructing an XML sitemap.
  • Optimizing your website for mobile devices.
  • Searching for and bulking up thin content.
  • Getting rid of duplicate content.
  • Speeding up loading time to less than three seconds.
  • Searching for and fixing links to 404 error pages.
  • Securing your website.
  • Creating structured data for important pages using Schema.org.
  • Include hreflang tags on pages meant for different languages
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